Gruppo Peroni Eventi produced #Ciaoroma, an event where the best fitness joins the breathtaking Roman skyline. The #virgin trainers offered free classes in Yoga, Punch, Grid and Pilates at the #lanternadifuksas. The Lanterna di Fucksas was the perfect environment for trying out the Virgin training experience on the occasion of the opening of the 8th club in Rome. The #virgin trainers have given Yoga, Punch, Grid and Pilates lessons to the Eternal City from the #lanternadifucksas. La Lanterna di Fucksas was the perfect setting for a preview of the #virgin training experience in view of opening the eighth club in Rome in Via Mantova.
For the opening of the club, the agency organized both the opening event and the cocktail party for the employees.